Backlink Basics

When we think of Internet marketing, the word "backlink" doesn't automatically come to mind. In fact, most people who aren't involved with a website would not even know what a backlink means. To put it simply, a backlink is any URL link from another website that will take web surfers directly to your website.   So, a backlink is like a business card (in the form of an Internet address) that you gave to someone who then refers other people back to you. Using this metaphor, one can see that the more backlinks you get the more business you get...

Do you have a way with words? If so, you can take advantage of your skills to promote your website through article directories that have a large following. The audience is already created; you just add your backlink from your own articles submitted to these directories for free.   These actually count to your search engine ranking and also are a great way to capture more readers and steer them to your site with a nicely placed backlink. Even if you don’t fancy yourself a writer, you can always pay a freelancer to ghost write articles for you and then...