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Backlink Basics

Simple Backlinking Strategies

There are hundreds of different ways to get back links to your website but here are a few of the easiest and cheapest methods to start getting lots of back links pointing back to you at a record pace.   OFFER FREEBIES   People love free things and might end up promoting the page that they are found on. If you have a free ebook, free report, or free music download, you can start promoting on relevant bulletin boards or blogs and get some backlinks this way. It does take a bit of work, but the word “free” does tend...

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The Back Link Bomb Mistake

Once people started to figure out that backlinks produced the sound of a register being opened, they decided to set up multiple websites and interlace all of them with backlinks from each.   This is not the same as getting friends and neighbors to reference your site. What happens when you own the other sites is that they are inter-related links on multiple sites that you own and operate. While this had the desired effect of boosting your PageRank for a while, it was quickly listed as a black hat trick by search engines and penalized.   For one thing,...

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The Types Of Backlinks Make A Difference

There are three types of links, even if they're all coded the same: a reciprocal link, an outbound link, and a one-way inbound link. In the past, people would join link exchange sites to get reciprocal links. Now, the newer algorithms actually discount reciprocal links in favor of one-way inbound links. The trick then isn't just to get an inbound link that will count as a backlink (since a reciprocal link would then qualify), but to get an inbound link that is one-way only.   GOOD NEIGHBOR/BAD NEIGHBOR   To be clear, the algorithms used to determine good SERPs are...

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Using Software to Get Back Links

One of the best ways to get backlinks is to have something relevant to webmasters that are constantly searching for content and tools to help make their lives easier. Of course, these people live mostly on the World Wide Web (WWW) and are quick to tell all their buddies when they find a great resource.   Even if your site has nothing to do with software, it doesn’t mean you can’t figure out how to put up a piece of software that attracts just this audience. If it is a hit, it can end up being referenced by people who...

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Watch Competition Backlinks

This is actually a great way to see how your competition has scored some good PageRank. You can also try to get the same backlinks to your site and at least keep par, until you can figure out a way to surpass them.   Use the following search engine to figure out what backlinks are going to any site, whether it is your own or the competition's: This easy to use SEO tool allows you to see the people linking to you or any url, and more importantly, to see whether the link is a nofollow link. It even...

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